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The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly / by David Meerman Scott.

Record details

  • ISBN: 0470113456
  • ISBN: 9780470113455
  • Physical Description: xx, 275 pages ; 23 cm
  • Publisher: Hoboken, N.J. : John Wiley & Sons, Inc., [2007]

Content descriptions

General Note:
Includes index.
Subject:
Internet marketing.
Public relations.

Available copies

  • 5 of 5 copies available at NC Cardinal.
  • 1 of 1 copy available at Madison County Public Library. (Show)

Holds

  • 0 current holds with 5 total copies.
Sort by distance from:
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
Madison Main Library 658.8 SCO (Text) 30229100803161 Adult Nonfiction Available -
Haynes Branch Library 658.8 Sco (Text) 38801101128822 Adult Nonfiction Available -
Mountains Branch Library 658.8 Sco (Text) 38801101128830 Adult Nonfiction Available -
Reynolda Manor Branch 658.872 S (Text) 0112515104142 Adult Nonfiction Available -
Rutherford County Library 658.8 Sco (Text) 38801101128814 Adult Nonfiction Available -

Accessibility Features

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008061221t20072007nju 001 0 eng
010 . ‡a 2006102241
020 . ‡a0470113456 ‡q(cloth) ‡q(alkaline paper)
020 . ‡a9780470113455 ‡q(cloth) ‡q(alkaline paper)
040 . ‡aDLC ‡beng ‡erda ‡cDLC ‡dDLC
05000. ‡aHF5415.1265 ‡b.S393 2007
08200. ‡a658.8/72 ‡222
1001 . ‡aScott, David Meerman. ‡0(CARDINAL)278061
24514. ‡aThe new rules of marketing and PR : ‡bhow to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly / ‡cby David Meerman Scott.
264 1. ‡aHoboken, N.J. : ‡bJohn Wiley & Sons, Inc., ‡c[2007]
264 4. ‡c©2007
300 . ‡axx, 275 pages ; ‡c23 cm
336 . ‡atext ‡btxt ‡2rdacontent
337 . ‡aunmediated ‡bn ‡2rdamedia
338 . ‡avolume ‡bnc ‡2rdacarrier
500 . ‡aIncludes index.
650 0. ‡aInternet marketing. ‡0(CARDINAL)263091
650 0. ‡aPublic relations. ‡0(CARDINAL)250875
902 . ‡aMARCIVE 201909
902 . ‡aMARCIVE 201912
902 . ‡aMARCIVE 202106
901 . ‡a11540746 ‡bUnknown ‡c11540746 ‡tbiblio ‡soclc